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Ask Mr Video Weekly Newsletter April 25th, 2008 Dear Videographer, LOTS of folks are producing their very own video series. Everything from comedy to travel shows. I even have my "Start Your Own Video Series" series on YouTube and 12 other sharing sites! Watch it now and tell me what you think. If you subscribe and follow along, I boost the production quality a little bit and show you how to do the same. I started with a Laptop and and Webcam to show you you don't need to be fancy, you just need to be consistent. Start Your Own Video Series Here is a lesson in NOT FANCY Help My Business!: My good friend Andrew Lock is at it again - he is one smart cookie with a knack for finding great tools to make running your business easier and more fun. He just launched HIS brand new video series called "Help My Business Sucks!" - You can watch Andrew's VERY COOL show in widescreen over at HelpMyBusiness.com Now THIS is Fancy! I'll be interviewing Andrew next week so Stay Tuned...   Marketing With Video by Perry Lawrence I've been creating a variety of videos in a variety of styles since 1986. I started out in NYC, I was editing and I was a punk kid who didn't know much about video. But fortunate for me, I was in the advertising business. A great place to be in those days! Fortunate too, that I had a great set of mentors and clients. Now since that time things have changed. Budgets have tightened, tools have changed and clients have come and gone. One thing remains that I can see - video is a powerful tool and used properly, can help your business. Video can teach, train, educate, humor, encourage, convict, illuminate, fool, inform, and motivate - to name a few. But for your business, it needs to do one thing... Your video must take people TO THE NEXT STEP - whatever that may be. It may be to sign up, fill out, join up, let go, heave to or watch more. BUT it must help people get to the next stage in your sales path. In the coming weeks I'm going to talk a lot about this NEXT STEP MARKETING so follow along. You should always be taking your customers to THE NEXT STEP. Video can play a major role in this because video hits all the right buttons. A good video can hit you emotionally, and intellectually. It can tell you exactly what to do next like no other medium. Video can SHOW YOU what to do and how to do it. Smart video marketers are using Next Step technologies. to prod their potential customers and point them in the right direction. What doesn't work? Long videos. Long sales videos do not work because unlike long sales letters you can't easily skip around and you can't skim. Be kind to your audience and respect their presence by telling them - in short order - what it is you want them to do NEXT. Did you like this article? Emailing it to a friend is easy. Just click below! Video Gear Review Here we go! My favorite part of every "Tip of the Week". This is where we get to look at some neat toys tools! You want to start your very own YouTube service? You want it up and running by tonight? Well OK then - I can see you are a person who wants ACTION and RESULTS! Good for you! So, if you have an idea for the next Niche YouTube then head on over to StartYourTube.com and sign up. In a matter of minutes - literally - you will be the next Tube Titan. Still here? Go there now and sign up for your free account. DO IT! Do you know somebody who would find this review useful? Email it right to them. Members Articles: Here are some of the latest articles on AskMrVideo: Camtasia Settings Cheat Sheet Live Video Stats Green Screen Set Up Video Video Works! (Grab a Chicklet & Get a Review) Trade Show Secrets Click Here for 21 Day $1 Trial Membership! ------ That's for all your support and your help in making this a fantastic video year. See you online! Perry Lawrence "Mr Video" http://www.AskMrVideo.com Merchant Services The AskMrVideo.com Website uses 128-Bit Secure Socket Layer (SSL) encryption to transmit your personal information to our secure servers. Still not sure you want to do this over the internet? Well, just give me a call at 800-531-5718.